Tag Archives: Mike Shanahan

Standing Pat

Pat Bowlen card 8.7.01_0005

The card reproduced above was postmarked Aug. 8, 2001, one day after my column on Pat Bowlen’s pursuit of a new stadium for the Broncos was published in the Rocky Mountain News:

“Dear Dave, Thanks for the nice article. I felt good reading something as nice as that this morning with my coffee. Let’s have another run. You will kick my ass! Pat”

The reference was to a run we shared in Greeley 17 years before, in Bowlen’s first summer as Broncos owner and my first as a Broncos beat writer for the Rocky, which I’d referenced in the column. The joke about feeling good when he read it referred back to a part of the interview in which he described his feelings reading the papers during the stadium campaign.

Here’s the column, published in the Rocky on Aug. 7, 2001:

Always Standing Pat

For Broncos owner Bowlen, running from critics or his beliefs hasn’t been his style

Eighteen summers ago, when Pat Bowlen was the 40-year-old rookie owner of the Denver Broncos, I was a rookie beat writer assigned to cover the team.

Competition between Denver’s daily newspapers on all matters Broncos-related was even fiercer than it is now, in part because there were only two big-league teams in town. Without baseball, our football season began about Memorial Day.

I knew two things about Bowlen: He was Canadian, and he’d just finished 135th out of more than 1,400 competitors in Hawaii’s Ironman Triathlon, a remarkable achievement for a man his age. I fancied myself in his league, having run a high-altitude marathon a couple of months earlier. I thought I might use this to my advantage in the ongoing beat war.

I invited the new owner to go for a run between practices in Greeley’s stifling midday heat, thinking we would form a bond and I would get an impeccable source of information.

Math was not my strong suit. I hadn’t bothered to figure his likely training pace. He ran me into the ground, to be blunt about it, and the conversation was kept to a minimum, owing chiefly to my struggle for oxygen.

Having watched any number of his players lose their breakfasts doing Dan Reeves’ suicide sprints, I remember thinking the Broncos might be the only team in sports with an owner in better shape than his players. I wondered if Bowlen’s athletic drive would make him a better owner than most of his brethren, whose idea of exercise remains martini curls in the owner’s box.

And I wondered if he meant it when he said he’d be Broncos owner until they carried him out in a pine box.

All these years later, I have my answers. Now 57, running the Broncos is Bowlen’s life. And as popular a target as he has been in the intervening period, it seems to me undeniable that he has grown into a model owner, maybe the best in sports.

***

In less than three weeks, the Broncos will play their first game in the new $400 million, taxpayer-financed stadium Bowlen worked for years to have built.

Everything about it has been controversial, from the enormous cost to the public financing to the corporate name that defrayed not merely taxpayer expense, but also Bowlen’s.

When you consider it from a Broncos fan’s point of view, there is nothing controversial about it, other than maybe the name. The new stadium provides the local franchise with a state-of-the-art venue and, perhaps more important, state-of-the-art revenue.

Whether such extravagance in the service of sport represents a reasonable public priority is a fair question. But Bowlen’s job is not to determine public priorities. Bowlen’s job is to represent the interests of his team. This he did most successfully.

“The process was remarkable when you look back at what happened and where we’re at now,” he told me. “We really started this thing back in the mid-’90s, and here we are a few weeks from playing a game there, and a month from opening up Monday night, in a facility that I believe is the best ever. I really do.

“Of course, everybody laughs, ‘Hey, there’s Bowlen boasting and bragging, self-serving statements,’ but I’ve been in all the stadiums and I think I can have a slightly objective view, and I think history will show it as being one of the better stadiums built, especially for football.”

His role as the point man in a campaign to win public financing made him a lightning rod for criticism.

“When we were going through this, when we were soliciting the taxpayers to continue that tenth of a percent (sales) tax that built Coors Field, I could get up every morning and pick up the paper and somewhere in there there’d be an article about me. None of them would be very good. Some of them would be a little better than others, but most of them would be pretty negative. You know: ‘Bowlen reaching into the taxpayer’s pocket, blah, blah, blah, blah, blah.’

“I’d read that, drink my coffee and go out to the Broncos facility and forget about it. I think at some stage in my life it would have made me very upset. It’s not that you ignore it, it’s just you say, ‘Well, that’s their point of view. And here’s my point of view.’

“I know I never want to go through it again. I’ve never wanted to be a politician, and I sure as hell was a politician. I might as well have been running for governor during that period of time. So that’s the way you’ve got to approach it: Your opponent is going to say bad things about you. And you just go on and hope that your position prevails.

“It did, and as time goes by, I don’t think there’s going to be a lot of critics of what we did. There will be people that say, ‘I still don’t support a tax-supported stadium.’ But now we’ve got it and it has been supported by the taxpayers. I think they’ll say, ‘This is a great new facility. I still don’t agree that we should have paid for it, but we got our money’s worth.'”

***

Bowlen admits his transition from private businessman to public figure was a rocky one. From the fur coat he brought from Edmonton to a tolerance for players of dubious character, he took plenty of shots.

But he never ran and hid from his critics, as many owners do. And his team has been consistently successful during a period in which he has been the lone constant. The Broncos have been to the Super Bowl five times in the 17 seasons Bowlen has owned them, winning the NFL championship twice.

John Elway and Mike Shanahan get most of the credit, as they should. But Bowlen’s relationship with both men is an underappreciated factor. He let Reeves go when it was either Reeves or Elway. In Bowlen’s office hangs a LeRoy Neiman rendering of Elway — a gift from the quarterback. It is a possession Bowlen prizes.

He hired Shanahan and got out of his way while remaining in daily contact as club president. While we were speaking, Bowlen took a call from Shanahan for a report on that morning’s training camp workout.

“I was very shy of public exposure, and shy, period,” Bowlen said. “So the exposure to Denver and the publicity was initially really a big shock. You can’t explain that to anybody when they’re coming in. But you learn fairly quickly that you’ve got a very short honeymoon period and that ownership is always a pretty easy target. And I think you’ve got to accept that as an owner. If you can’t take that kind of heat, then you shouldn’t be in that position. That’s what’s going to happen.”

Why not hide?

“The more you try to do that, the worse you make the situation,” he said.

Bowlen declines comment from time to time but has remained consistently accessible to the media, no matter how many shots he takes.

“I think that’s important, because we’re in the entertainment business,” he said. “Quite a few owners aren’t actually running their clubs, so they have a president or somebody else that’s doing most of the talking for the club. I choose to have that position, so I’ve got to be prepared to follow through on it. That’s just part of our business.”

***

The lows were more common than the highs in his first decade, despite generally stellar regular season records.

“The toughest times, I know for sure, were losing three Super Bowls. Those are the toughest days that I can remember,” Bowlen said.

The best days are just as obvious. Both of them.

“Especially Super Bowl XXXII,” he said. “Not that XXXIII wasn’t a big thrill, too, but winning your first Super Bowl in that fashion, and being able to hand that trophy to John Elway, that’s the highlight of my career.”

Outside his office is an enormous photo of him in the locker room after that game, orange tie still tight, Vince Lombardi trophy clenched in one hand, mouth open in joy.

Next to it is a similarly sized blowup of Elway under center, calling signals, Terrell Davis in soft focus behind him. At the end of the hall is another, Shanahan in his headset on the sideline.

This is the tradition Bowlen has built.

***

A recent poll commissioned by the Rocky Mountain News and KCNC-Channel 4 confirmed the Broncos’ place atop Denver’s crowded sports scene. More than half of Colorado sports fans identify the Broncos as their favorite local team.

You can attribute that to tradition, but having been around since 1967 didn’t help the Denver Nuggets, who finished behind “None.” Success drives fan loyalty, as the transplanted Colorado Avalanche proves.

Fans and media are reluctant to give Bowlen much credit. He’s not warm and cuddly. It’s easier to like players and coaches.

“To say I didn’t care about it would be a lie,” Bowlen said. “But I know enough about this industry, and Denver’s a pretty fierce place when it comes to its sports teams. So I’m extremely blessed with that, that I have a very solid city here that’s very supportive of the Denver Broncos. We’re No. 1, and that’s where I always want us to be.

“So I can’t get really upset about my image — my good image or my bad image. Because I realize if I do this for the rest of my life and they carry me out in a pine box, that’s when my image will be the best. That’s when they’ll say the best things.”

He laughed, then mentioned the late Art Rooney, who became beloved in Pittsburgh only near the end of his life. Of course, the Steelers were dreadful for a long time under Rooney.

Elway is gone and the Broncos are still Super Bowl contenders. Shanahan runs a tight ship, but someone hired him. Someone sets the tone.

If meddlesome, egotistical, venal owners are responsible for much of sport’s foolishness, then smart, dedicated, competitive owners must be responsible for some of its achievement.

In the past two decades, the Broncos have become a model franchise. That happens to be the Pat Bowlen era. And it ought to be recognized before he has any need of that pine box.

-30-

Much has been and will be written about Bowlen’s contribution to the Broncos’ emergence as NFL royalty during his three-decade run in the corner office. These days, with high-profile owners like Jerry Jones and Mark Cuban running around, it’s no longer remarkable for an owner to act as chief executive of a franchise, but it still was in 1984. This is why the onset of what was today acknowledged as Bowlen’s Alzheimer’s disease presented something of a journalistic dilemma.

As our conversation 13 years ago reflected, Bowlen was his team’s chief spokesman on big-picture issues regarding the franchise for most of his time in charge. Several years ago, he stopped speaking publicly. Broncos fans, naturally, became curious about why. As a local columnist, I got questions about it regularly. Among people in and around the organization, his cognitive issues were an open secret. With Shanahan having consolidated power over all football-related matters, Bowlen’s silence didn’t seem like a big deal from a news standpoint. Shanahan could and would address pretty much anything that came up.

Shanahan’s firing at the end of the 2008 season changed all that. There were legitimate questions about the process that led to the selection of young Patriots offensive coordinator Josh McDaniels as his replacement, as well as McDaniels’ rapid accumulation of total control of the football operation, something the organization had said would not happen again after Shanahan. These decisions were attributed at times to Bowlen and at times to Joe Ellis, who had become the owner’s right-hand man. Ellis was and is a business guy, not a football guy, a fact he readily acknowledges. After Jeff Legwold and I broke the initial story of Spygate II in the Denver Post on Nov. 27, 2010, I came to the conclusion that disarray in the Broncos organization required a look at the leadership of the franchise.

I told Jim Saccomano, the Broncos’ former head of media relations and by then vice president of corporate communications, that I intended to research a column about Bowlen’s health and the state of the Broncos’ leadership as the club began a new coaching search. Jim referred me to Ellis, who agreed to speak with me on Dec. 1, 2010. Shortly before we were scheduled to talk, I received a call from the media relations staff letting me know the interview was off.

The next day, shortly after noon, I received an email from the sports editor at the Post, Scott Monserud, addressed to all three Post sports columnists — Woody Paige, Mark Kiszla and me. It instructed us not to write about or publicly discuss Bowlen’s health unless Bowlen chose to discuss it. Woody had already written his piece referring to Bowlen’s admission of “short-term memory loss.” We were to go no further. The instructions came from “the top, the very top,” according to Monserud. This was as clear as he could make it that they came from Dean Singleton, then owner and publisher of the Post, who had a close relationship with the Broncos. But just in case, Monserud added that the instructions came “from (editor) Greg (Moore), via Dean, to make sure we’re all on the same page.” I surmised that Ellis had called Dean, who told Moore to squash my inquiry.

I’d known Bowlen a long time and liked him very much. Our shared interest in endurance sports as younger men had created a bond of sorts, even if I couldn’t keep up with his six-minute miles. From a journalistic perspective, there was no question in my mind that he qualified as a public figure. And the many questions surrounding the Broncos following McDaniels’ firing made it seem to me an obvious and necessary avenue of inquiry.

I had no desire to cause Bowlen or his family any more pain than a diagnosis of Alzheimer’s does on its own, but I believed then and still do that the ability of a major business in town to call the local publisher and suppress an uncomfortable story was unhealthy.

Fortunately, Bowlen and/or Ellis salvaged the situation brilliantly by hiring Elway to run the football operation. A year later, Elway signed Peyton Manning to play quarterback and the glory days were back. The questions surrounding Bowlen’s health receded again until today’s announcement.

Until the last few years, Bowlen was as down-to-earth and accessible as any owner in sports. He devoted himself completely to his team’s success, and he achieved it. Thirty summers later, Colorado is poorer for his exit from the stage.


Mike Shanahan’s lead lasted about as long as his tribute video

It’s beginning to look like these tributes to homecoming out-of-towners are a scam, like the email congratulating you for winning the Etruscan lottery. In Indianapolis, they honored Peyton Manning, then beat him. In Denver, they honored Mike Shanahan, then slapped him around for 38 consecutive points, like a barber’s razor on a strop.

I guarantee that somewhere, someone will write this proves Thomas Wolfe right; you can’t go home again. What this will actually prove is that almost no one alive has read this longwinded novel.

In truth, the Broncos did something to Shanahan and his current team from Washington that about half of them have been waiting to do for a long time. Last year’s top-five defense suddenly emerged from behind the curtain and replaced the impostors who ranked 32nd out of 32 teams against the pass coming in. In the process, they gave the Broncos more hope for a happy ending this season than all of Manning’s heroics combined.

“I know they haven’t done some of the things that they would like to do defensively, but I think we all know they were one of the top defenses in the league last year,” Shanahan said afterward. “And this is not the end of the season. This is not even the mid-way point. So you can judge Denver’s defense at the end of the season.”

Actually, it is the mid-way point for the Broncos, who are 7-1 and now get a week off before slogging through their remaining eight games. Shanahan’s team had its week off already, so it is one game shy of the halfway point. But his point is well taken. He used to say you wanted to be in the top five on both sides of the ball to be a true championship contender. There are always exceptions, of course, but it’s as good a way as any to deploy the ruler.

Shanahan’s return made me a little nostalgic, so I retrieved my yellowed Rocky Mountain News clips from 1984, when I was covering the Broncos as a beat writer and head coach Dan Reeves hired Shanahan, then a college assistant, to be his wide receivers coach. Attached to one of my training camp reports from Greeley that summer is a photo by my former colleague George Kochaniec Jr. of Shanahan and the quarterback trio of the day — John Elway, Scott Brunner and Gary Kubiak. They’re all very young and wearing athletic shorts they would find embarrassing today.

Youthful and cool and ready to gamble on Elway in a way Reeves never would, Shanahan is talking about offensive concepts. The three quarterbacks are listening, all eyes on him. It was the beginning of a beautiful friendship. Shanahan and Elway formed an alliance that ultimately cost Reeves his job and set the stage for the Super Bowl championships of the late 1990s.

After Elway’s playing career ended, the relationship frayed. Elway was interested in a meaningful role of some kind with the Broncos. Shanahan had them all and wasn’t surrendering any of them. Elway did not get his current job as executive vice president, running the football operation, until after Shanahan was dismissed. So while everyone said all the right things about the pre-game Shanahan tribute, it was, in fact, about as perfunctory as it could have been. The tribute video lasted 20 seconds. The Manning tribute video in Indy ran 90.

In the 29 years since that first summer in Greeley, Shanahan has lost his reputation for being on the cutting edge. Since Elway retired, following the 1998 season, Shanahan is 114-101 in the regular season and 1-5 in the playoffs.

In Washington, he’s 23-36 over three seasons and seven-sixteenths of a fourth, but the venerable franchise in the nation’s capital has been such a freak show under owner Daniel Snyder that anybody who even vaguely knows what he’s doing gets a long leash. Still, a record of 2-5 in his fourth season, with Robert Griffin III widely considered a franchise quarterback, isn’t a great sign. At 61, Shanahan applies a sharp football mind and deep competitive desire to concepts others are advancing. He’s trying to adapt, but it’s not like the old days, when he knew he knew stuff most other coaches didn’t know.

One minute, the Broncos were behind by two touchdowns and seats on the bandwagon were being auctioned off for beer. The next, they’d rolled up 38 consecutive points without a peep from Shanahan’s team and won going away, 45-21. The bandwagon was full again and it was Washington fans wondering why he didn’t use that famous zone running scheme to keep the ball out of Manning’s hands.

Cornerback DeAngelo Hall put Washington up 21-7 when he intercepted a Manning pass intended for Demaryius Thomas, who fell down, and returned it 26 yards for a touchdown early in the third quarter. Manning responded with a 75-yard drive that ended with rookie running back Montee Ball’s first pro touchdown to cut the lead to 21-14. Shanahan’s offense never actually took the field trying to protect a 14-point lead.

To get that responding touchdown, Broncos coach John Fox had to authorize going for it on fourth-and-2 from the Washington 20-yard line rather than kicking a gimme field goal. Knowshon Moreno gained five yards on the fourth-down play and three plays later, Ball was in the end zone.

“Certainly as an offense we like it,” Manning said of Fox’s gamble. “But we feel determined to make him pleased with his call. He’s kind of — he’s giving you that go-ahead because he expects you to do it. So I think there is some real motivation to please him and make it successful so you can do it again.”

Shanahan’s offense got the ball back with a seven-point lead. Of the five plays it ran before punting, three were runs by Alfred Morris, who gained 93 yards on the day, 66 of them in the first half. On those three running plays when Washington was trying to control the ball and protect a lead, Morris gained three, one and two yards, respectively. Washington punted and the Broncos drove for the tying touchdown. They went for it on fourth down again, this time at the 1-yard line. Manning converted it again, this time on a pass to tight end Joel Dreessen.

Now Shanahan didn’t have a lead anymore. Falling further and further behind, his team ran the ball only twice in the fourth quarter. Which should have worked out well, considering the Broncos entered the game ranked last in the league against the pass. But it didn’t. Griffin held the ball too long, missed open receivers and saw the ball dropped when he hit them.

The second pick of the 2012 draft, right behind Andrew Luck, RG III completed 15 of 30 pass attempts for a meager 132 yards, one touchdown, two interceptions and a passer rating of 45.4. He was no factor as a runner, rushing five times for seven yards. Jack Del Rio’s defense took away the read option without compromising the pass defense. Shanahan’s offense looked nowhere near as accomplished as it did a week ago, when it put up 45 points on Chicago.

The Broncos sacked Griffin three times — one each by Derek Wolfe, Terrance Knighton and Von Miller (a sack fumble recovered by Wolfe) — and harassed him countless other times. The sack by Knighton, listed at 335 pounds, frightened Griffin right out of the game, although he said afterward he was fine.

“I’m not sure which D-tackle it was, I think it was Knighton, came in and landed all 300-plus pounds of hisself on my leg, and I think it really just scared me,” Griffin said. “After I got up and the docs checked me, I was fine, ready to go back in the game. Talked with Mike and just the way the game had gone and Kirk (Cousins) was already out there, it was just smart to keep me off the field and be ready to go next week.”

I asked Griffin about his difficulties in the passing game against an apparently vulnerable pass defense.

“We knew that they were going to rely on their back four, the two safeties and the corners, to take away the passing game and really dedicate the rest of the guys to the run,” he said.

“We just had times when we had guys open and we couldn’t make plays. And then there were times when you had to have those tough catches, those tough throws, and we didn’t make those, either . . . . Regardless of what the Denver secondary is ranked in the pass or their defense is ranked in the pass, they have good players back there. That’s what guys have to realize. Every week you step on the field there’s good players on every team. And you have to be better than them.”

Manning had his worst game of the season, committing all four of the Broncos’ turnovers with three interceptions and a sack-fumble, but he still threw for 354 yards and four touchdowns. His passer rating was more than twice Griffin’s (94.3) and he deftly conducted one of the most oxygen-sucking comebacks in NFL history. When I asked Shanahan whether his defense was gassed in the fourth quarter during the 38-point onslaught, which seemed obvious just watching his players gasping and taking turns delaying the game with alleged injuries, he blamed his anemic offense.

“I think what hurt our defense was keeping them on the field as long as we did,” he said. “Offensively, we didn’t get much going, so we gave them a lot of opportunities. You don’t give Peyton that many opportunities because he’s going to take advantage of it. Normally he’s going to figure out what you’re doing and come up with some big plays. That’s what they were able to do today.”

Griffin kept giving the ball back to Manning because of Del Rio’s defense, of course. It may be coming around right on time.

“I think without a doubt that was our best defensive outing,” Fox said.

So the homecoming tour is over for a while. Well, three weeks. The Broncos get a week off, then play division rivals San Diego and Kansas City. It resumes Nov. 24, when they visit New England. That will be Wes Welker’s homecoming. Think Bill Belichick will authorize a tribute video?